Ecommerce photography showing three different sized cake baking pans from Last Confection

Ecommerce Photography

E-commerce photography involves creating high-quality product photos on a pure white background for online sales listings. Marketplaces such as Amazon, Walmart, and Target require at least one white-background image with specific size guidelines for each listing.

Photographing products on white backgrounds can be challenging, especially when items are white, transparent, reflective, or highly detailed. An experienced product photographer understands how to control lighting, reflections, and contrast to create clean, professional images that meet marketplace requirements and showcase products at their best.